Author: Group Dynamics

Many of you have probably heard of RFID and how it can revolutionise an event by enhancing attendees’ experiences whilst making the process more efficient for the organisers. But what is it? How does it work? And where can it add value? Here we answer these questions and more...

There seem to be a lot of articles offering tips on how you can improve the way you interact with your audience at events but not many explaining why you should interact with them in the first place! So why should you interact with your audience? We have focussed on the top 5 reasons why you should interact with your audience. Some of these reasons benefit you as the host/organiser, others benefit the audience and others benefit...

In April 2016 Innovate Finance held their annual global summit focussing on the developments in the world of FinTech at The Guildhall in London. As with many conference events, there was an exhibitor element and Innovate Finance wanted a solution for their exhibitors that embraced the theme of the event utilising innovative technology. This is where we came in! For the second year running Innovate Finance approached Group Dynamics to help them offer an innovative lead...

This Daniel Boorstin quote regarding the computerisation of libraries is from the New York Times in July 1983. 35 years on, it is probably more relevant now than it was then. The demand by attendees to be active participants during events has led to an increase in the use of technology. And when integrated well, technology can have an incredibly positive impact on the outcome of the event and the experiences of the attendees. However, there...

Event technology specialists Group Dynamics Ltd has been named as a ‘Preferred Supplier’ to the NEC Group. They will be helping the Group’s clients to enhance event experiences through effective communication utilising a range of creative solutions and smart technology.   The NEC Group is one of the world’s top venue management companies boasting the National Exhibition Centre (NEC), the International Convention Centre (ICC), Genting Arena, Barclaycard Arena and the Vox Conference Centre at Resorts World Birmingham...

“We’re delighted to have ‘discovered’ Group Dynamics. You manage us and our expectations very well and give us a high level of service at our events. Chris is very professional, approachable and capable.”...